Deep.ad and Gap Intelligence: A Merger That Redefines Market Intelligence
The Dawn of a New Era in Data-Driven Decision Making
Today marks a groundbreaking chapter in our story. Deep.ad has officially merged with Gap Intelligence, creating an unprecedented AI-driven insights platform powered by ParkerGale Capital. This union is not just about scaling business; it's about elevating market intelligence to heights unseen.
Top-of-Funnel Insights: The Deep.ad Advantage
At Deep.ad, our inception sprouted from a simple yet bold idea: harnessing the power of AI to illuminate the often-misty paths of top-of-funnel marketing activities. Our expertise lies in capturing real-time, cross-channel digital paid and earned media data, which allows us to offer our clients the best brand insights. We enable brands to understand the 'why' behind their product performance and brand engagement, giving them a clear overview of their marketing effectiveness right from the outset.
Bottom-of-Funnel Precision: Gap Intelligence's Mastery
Gap Intelligence complements our top-of-funnel prowess with their unparalleled 4P’s data (pricing, promotion, placement, and product) - the cornerstone of bottom-of-funnel channel marketing. Their precise and comprehensive data collection practices shed light on the intricacies of sales and retail strategies, allowing brands to understand and optimize the customer's journey right to the point of purchase.
A Merger That Delivers Comprehensive Insights
This merger isn't just a business move; it's a strategic fusion that promises to deliver a full spectrum of market intelligence. We're combining Deep.ad's AI-fueled library of brand insights with Gap Intelligence's robust 4P’s data. The result? A singular, powerful platform that offers the most dynamic market insights available today.
Why This Matters for Our Clients
Brands no longer have to navigate between different providers for top-of-funnel and bottom-of-funnel intelligence. Our combined platform means you get holistic insights that cover every touchpoint of the customer journey. We're talking about data that informs not only how to position your product but also how to pivot your strategies in real-time to stay ahead of the curve.
Looking Ahead: Innovation, Integration, and Expansion
As your new CTO, I'm committed to driving forward this integration with a focus on innovation, ensuring that our collective capabilities not only meet but exceed the evolving needs of our clients. This merger is the beginning of an exciting journey, and we invite you to join us as we reshape the future of market intelligence.
